Modern Marketing Summit (MMS) Announces Inaugural Show in San Diego; Runs Concurrent to Comic-Con, with New Top Talent On Board
The trailblazing emerging media and tech show brand ignites experiential vision for trio of Comexposium brands with new entertainment focused event and welcomes veteran media talent Rebecca Everts to helm
NEW YORK, March 22, 2018 (GLOBE NEWSWIRE) -- Modern Marketing Summit (MMS) announces its inaugural show timed with the San Diego Comic-Con event, MMS Yacht @ San Diego: Experience Over Impressions. A bold foray into the San Diego market, the event will take place on an exclusive yacht adjacent to the Comic-Con hub. This format is an alternative platform for the more experiential vision of the popular digital marketing brands owned by Comexposium (also including MMS, ad:tech and iMedia). The launch is spearheaded by the company’s new top digital talent, veteran entertainment marketer Rebecca Everts.
“Within our digital portfolio, MMS has always been about experience,” said Comexposium Global Brand Director Jan Barthelemy. “So, we are excited to have Rebecca leading the way on more radically re-crafting some of our key shows to truly reflect the mantle of visceral experience -- ensuring that as we create an overall incredible feeling for delegates, a new entertainment-led format sparks even more powerful conversations, networking, and deal-making.”
A Closer Look at the Launch – Wednesday July 18, 2018
MMS Yacht @ San Diego will take place on a yacht docked at the Marriott Marquis, next to the San Diego Convention Center where Comic-Con is taking place. The MMS event will share in cultivating experiential, guerrilla and influencer marketing, through the creation of provocative programming and speakers, high-touch networking and of course, world class entertainment.
The new General Manager of Digital Marketing for Comexposium (MMS, ad:tech and iMedia), Rebecca Everts, is leading the group’s experiential, influencer and content marketing expansion across the board. Calling on her years of experience working in partnership with gaming and entertainment brands for companies such as CraveOnline, Machinima and Curse, Everts is driving powerful new formats and expanding the footprint for these Comexposium brands.
Request an invite or purchase a ticket today.
Full Agenda Here
Press and VIP inquiries, please contact Kendall Allen -- kallen@witstrategy.com
More Information:
About Modern Marketing Summit
Modern Marketing Summit is the quintessential thought-leadership forum for brand and agency leaders to learn and network on the newest technology and media. Founded in 2009 MMS is one of the largest event series in digital advertising, where an average of 75% of the audience are advertisers, more than any other event. Since its founding, the event series has hosted over 1000 speakers and well over 12,000 attendees. Visit https://modernmarketingsummit.us/ for more information.
About Comexposium:
The COMEXPOSIUM Group, one of the world's leading event organizers, is involved in more than 170 B2C and B2B events across 11 different sectors, including IT, security, digital marketing, high-tech, food, agriculture, fashion, construction, optics and transport. Comexposium hosts more than 3 million visitors and 45,000 exhibitors around the world. Comexposium operates across 30+ global economic growth zones, such as: Algeria, Argentina, Australia, Belgium, Brazil, Canada, China, France, Germany, India, Indonesia, Italy, Japan, Korea, Monaco, Netherlands, New Zealand, Philippines, Qatar, Russia, Singapore, Spain, Thailand, Turkey, UAE, UK, USA.
Contacts:
Kendall Allen
WIT Strategy
For ad:tech/Comexposium
kallen@witstrategy.com
